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Monthly Archives: March 2008
Tough times? Market compassion!
In the wake of the recent slide, no… avalanche of real estate price drops I’ve begun to wonder what effect the current economy might have on church vitality, growth, and attendance. The question: “To what degree does the failing economy affect church marketing, attendance and giving, and is there anything we should be doing in response?”
Let’s look at the various factors below and see if I’m just a nut job or if there’s something here we should be thinking about.
Attendance
This one has been hard to locate any statistical data for but I wonder, when hard times hit do more people go to church or find faith? If so, it’s reasonable to assume we should be gearing up for an onslaught! I know from personal experience that there are many factors that drive people to the savior. Many times a personal awakening is triggered by unfortunate circumstances so be ready with the gauze and bandages. If you read this article and are a pastor at a church, let me know if you’ve seen attendance numbers affected by economy.
Posted in Church Marketing, Ministry
Tagged black friday, Church Marketing, community, recession, reformission, september 11th
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Communicating (online) for a Change- Part 2: Pick a Point
In the last installment of Communicating (online) for a Change we looked at the relationship of planning a sermon (communicating the Gospel orally) to communicating the same church vision via the internet. This series, drawing wisdom from the book Communicating for a Change by Andy Stanley, is meant to focus our efforts in the realm of online church marketing by giving us a methodology consistent with the same goals that drive our weekly sermons.
Posted in Church Marketing
Tagged andy stanley, Church Marketing, search engine optimization, SEM, SEO
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As you are going…
In keeping with my primary mission of studying and describing my findings on “Jesus marketing” as it applies to our activities today, I’ve been studying patterns of how Jesus followers have spread the Good News of Jesus (aka Gospel) throughout history. One awesome resource I’ve managed to get my hands on has been Eerdman’s Handbook to the History of Christianity in which is outlined a complete history of how the church and the bible have been developed and promoted throughout history.
Posted in Church Marketing, Ministry, Reformission
Tagged christian history, churchianity, faith, jesus, Ministry
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