Tag Archives: postmodernism

One of the primary goals of a missional outreach (church, mission, seminar, whatever) is reaching the culture around it.  The biggest flaw in most of these efforts is failing to contextualize the effort.  This doesn’t mean becoming a gnarly, beer-swilling, foul-mouthed, party animal… it means strategically modifying your language, media, and style to match the culture and context into which you are reaching.