Jesus is My Homeboy Too
It was at least five or six years ago when I first saw that monotone halo surrounding those curly locks on a mannequine at Urban Outfitters. “Jesus is my homeboy…” HA! I laughed! My immediate reaction was… “yea… he’s definitely my homeboy too.” Little did I know how radically diverse the reactions would be to this simple but powerful statement.
Churchianity, Emerging Church, Ministry, Reformission, community

What’s the more important opportunity as Jesus marketers, the chance engagement with a stranger who’s not interested but that we might be able to reach with a well crafted message, or the neighbor who calls the church or goes to the web site looking for help or information?


